Blog - Cylindo

Visual storytelling matters: The persuasive power of in-context images for higher conversion rates

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visual content

Consumers’ shopping habits have changed over the past decade and the decision-making process is defined by their omnichannel interactions. Customers nowadays are seeking out online ratings, product reviews, videos and discussions as they move down the path to purchase. They want to see the product from every angle before they decide to buy it online or visit your store.

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